Broker Check
Brad Hudson, CFP®, CIMA®,AIF®

Brad Hudson, CFP®, CIMA®,AIF®

Sound Harbor Founder/ Senior Client Advisor

Brad has been a Financial Advisor for over 20 years and has been named to the 2019, 2020, 2021 and 2022 editions of the Forbes list of Best in State Wealth Advisors.

Brad was awarded membership in the Executive Council* in each year from 2009- 2014 and then the Leaders Council* in each year from 2015- 2021. He was invited to attend the Raymond James Institute of Investment Management Consulting and after completing levels I&II of advanced investment training, he earned the designation of Investment Management Consultant. In 2008, Brad obtained his registered principal license and opened an independent branch of RJFS. In 2010, Brad was awarded the designation of Certified Investment Management AnalystTM from IMCA and the Wharton School of Business at Pennsylvania University and in 2018, Brad obtained his Accredited Investment Fiduciary TM designation through Fi360.

Making up  of all Raymond James advisors, Brad is a member of the Raymond James Retirement Plan & Institutional Advisory Council (RIAC). RIAC is a select group of financial advisors who offer the guidance plan sponsors need to oversee their mission and establish and uphold a standard of care for serving institutional and retirement plans. Based nationwide, this group of advisors has made institutional and retirement plan consulting clients its primary focus and continually develops and adheres to best practices and well-established fiduciary standards that their clients can rely on. Membership in RIAC is by invitation from the Raymond James Institutional Fiduciary Solutions Group and qualifications are based on size and scope of relevant clients and assets as well as industry credentials and compliance records.

Brad is also a member of the Raymond James Discretionary Advisor Program which is reserved for Advisors who demonstrate certain standards of care and prudent process as part of their commitment to their clients by using discretion as a core business practice. Criteria for approval includes Regulatory Registration and Review, Investment Strategy, Industry Experience, Investment Management Training and/or Professional Designations, required firm training and size and scope of relevant clients and assets.

Brad is a member of the Portfolio Management Group as an exclusive organization established in 2010 through the IIMC which recognizes advisors who are highly committed to portfolio development as a significant part of their practice.

Prior to joining RJFS, Brad was an Advisor at Morgan Stanley. There, Brad earned his CERTIFIED FINANCIAL PLANNER™ certification as well as the Estate Planning Consultant designation offered through The American College. 

Brad graduated Magna Cum Laude from ECU with a BS in Business Administration, concentrating in financial services and corporate finance. He is a member of Phi Sigma Pi, National Honor Fraternity, and First Baptist Church, Wilmington. Brad also serves as Treasurer on the Board of Trustees for Coastal Horizons Center.

Brad and his wife, Cindy, have called Wilmington home since 2001. They are the proud parents of Bailey, Cole, Gavin and Dalton... and their boxer, Salty. 

Education Specific to Financial Services


Accredited Investment Fiduciary TM


Certified Investment Management Analyst TM (CIMA®


Registered Principal


Investment Management Consultant




Estate Planning Consultant


For award and designation disclosure, please see the Disclosure page